Zafar

Brand Strategy and Identity.

Zafar Produce Inc. is based in New Windsor, NY, servicing over 1200 customers in the United States and internationally with 2500+ products, from produce to fresh meats, frozen foods, grocery items, and paper products. The export operation comprises partnerships with retail distributors in the European market.

We developed a new brand identity with a renovated, fresh brand personality for Zafar Produce, A&Z Trucking, as well all product lines within the brand architecture.